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Some of our accomplishments include... |
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Berlex Canada
– The Challenge: plan
hematology resident’s games & pub night to raise awareness of
company's new heart medication. The
Result: full attendance and a 40%
increase in prescription orders. |
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"Thank
you very much Janette Burke, of Prime Time PR for all your efforts in
organizing my event. It was both more enjoyable
and productive, for me, from a business perspective to have Prime Time
organize the details surrounding the evening so that I could spend more
quality time with my friends and clients. I have received
several positive comments regarding the activities of that evening. I am
hoping to use the same venue for another event in the near future and
will be asking for your assistance once again. It
would be my pleasure to recommend your services to any of my colleagues
in the pharmaceutical industry who are in search of a professional
public and media relations expert." Joe Kita, Therapeutic Sales Representative BERLEX CANADA INC. |
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Blueberry Hill Hamburgers (Division of Restaurant Visions Ltd.) – The Challenge: expose restaurant to residents of Newmarket & Aurora. The Projects: community fun day/BBQ; trivial pursuit nights; contests & cross-promotions in conjunction with Newmarket’s high schools, Famous Players Theaters, Petro-Canada Gas Stations and Blockbuster Video. The Results: added exposure, access to new consumers, and augmented sales. |
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"For
a minimal investment, Janette Burke of Prime Time PR and the promotional
concepts and incentives, special events and publicity she provided
substantially increased my sales and exposed my restaurant to the
Newmarket/Aurora area. I
found Janette to be extremely unique in her approach to
"marketing" and very intuitive towards my business needs.
Prime Time saved me time and money, creating alternative marketing
concepts that effectively allowed me to motivate, entertain and better
service my customers, and increase sales." Alex Messer, Franchise Owner BLUEBERRY HILL HAMBURGERS, DIVISION, RESTAURANT VISION LTD. |
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Comedywood North Laugh Resort – The Challenge: to help Comedywood retrieve their $50,000 U.S. investment to bring comedienne/TV star Richard Lewis in as a headliner given Mr. Lewis's distinctive performance style and limited following. The Projects: ticket pricing & marketing strategies; print, radio, and TV coverage. The Result: two sold-out shows! |
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D’ Ambrosio Law Firm – The Challenge: introduce/expose Mr. D’Ambrosio’s newly located law firm to the communities of Vaughan, Woodbridge, Concord, & Maple. The Project: plan his grand opening breakfast & invite potential business contacts, referral sources & neighbours to attend. The Result: over 40 guests, leads, referrals & new clients. |
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RE: Firm's Grand Opening Continental
Breakfast "...I'd like to express my thanks to Janette Burke of Prime Time PR for a job well done. Utilizing her Marketing & Public Relations expertise, she provided us with creative and insightful ideas and thoroughly organized our firm's Grand Opening Breakfast and in keeping to theme, budget and the importance of image, personally selected food, decor, flowers, and supplies to match the colors of our office and Boardroom. Enthusiastic and professional - she catered to all the details, designing and disseminating invitations, planning the menu, setting the table, displaying business cards, brochures and law books, and delivering all the supplies she set-up and removed. As a result of her efforts, our involvement was minimal and the results were supreme. I would personally recommend her services to my colleagues and would be pleased to use Prime Time to plan our next event..." Romeo D'Ambrosio, Lawyer |
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DMR Enterprises/Insight Employee Assistance Corporation - The Challenge: build Ms. Ratusny's counseling practice & get her speaking at Chapter’s & Indigo without having her book published. The Projects: consulting & writing of editorials printed in The Town Crier, Thornhill Liberal and The Posts; consulting on headlines & subject matter for articles published in Faze-Teen Magazine; consulting & writing of press release & media kit. The Results: booking her speaking tour at Chapters & Indigo stores across the GTA; more consulting on hooks/angles/topics for her guest and panel television appearances, radio interview with radio and TV host Erica Ehm, and her 13-part Learning Channel series, “Love is not Enough”. |
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"...Thank
you Janette for all of your help in creating my 'media kit' and for your
enthusiastic perseverance in arranging a speaking tour of several
Chapters/Indigo stores in the Toronto area. I also want to
acknowledge your assistance in writing a promotional advertisement...as a
result of the ad, I have begun working with several new clients.
Your promotional marketing and media relations skills have greatly helped
me to provide a professional and yet inviting way for clients to learn
about what I do, as well to learn about the many benefits of Cognitive
Therapy." Dorothy Ratusny, B.Sc., M.A., (C). OACCPP. Psychotherapist DMR ENTERPRISES/INSIGHT EMPLOYEE ASSISTANCE CORPORATION |
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Dun & Bradstreet, Padget Thompson, Fred Pryor, Keye Productivity and Bureau of Education Professional Training & Development Seminars – The Challenge: plan half & whole day seminars at various hotels & banquet halls across the GTA; register participants, prepare speaker & sell product. The Project: room set-up; registration; ordering, selling & displaying of training/speaker’s manuals; assisting speaker with his or her bookings, accommodations, and travel arrangements. The Results: smooth running educational programs, complete with breakfast, lunch, and coffee receptions; increased registration and orders of books, tapes and CD’s. |
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Israel Cancer Research Fund – The Challenge: work with volunteers to create outstanding events that brought in people & raised money for cancer research. The Projects: five annual Le Bal Masque Balls; numerous Young Associate’s themed events and dinners. The Results: tons of media exposure, 500 - 1600 attendees per event, and hundreds of thousands of dollars for cancer research. |
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Natural
Ways to Health, Chiropractic & Wellness Centre
– The Challenge & Project:
plan & promote “Kids Day America” event. The
Results: exposure to the
Markham Community and a 30% increase in patient load of both
children and adults.
"I would like to acknowledge the excellent effort that Ms. Janette Burke has done to help co-ordinate and promote our Kid's Day International Event. Her expertise and assistance was much appreciated in the areas of theme planning, choice of charity, and decor. We would like to utilize her services in future events that we shall have..." Dr. Kevin Hue-Fah, B.Sc., D.C. &
Dr. Ken Lee, B.Sc., D.C. |
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Sanofi Fragrances/Sante Fe Beauté Canada Cosmetics Inc. – The Challenge: promote & sell product in Sears, Eaton’s and The Bay department stores over the Christmas season. The Projects: product displays; product demonstrations; merchandising & promoting of 19 different top name men’s & ladies fragrances, body lotions, powders & gifts with purchase. The Results: high visibility and product sales. |
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Spirit
Of Success Inc.
– The Challenge: get media
coverage of “All Aboard - Entrepreneur’s Educational Forum” in
less than 3 weeks. The
Project: targeted press release & media strategy.
The Results: Dick
Marty’s appearance on Report on Business Television's Squeeze
Play, City TV/CP 24’s live coverage of Peter Silverman’s keynote
address, and Lin Sharwood’s interview on The Small Business Big Ideas
Radio Show with David Cohen. |
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"Thank
you for your hard work, your excellent press
release and support that resulted in our media
appearances..."
Lin Sharwood, Principal |
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The Adventure Network, Prime Time Promotions, Blue Mountain Resorts & Intrawest Vacation Properties – The Challenges: help Adventure Network improve its image & programming, increase its visibility in the marketplace, and attract participants to celebrate its 7th anniversary; expose Intrawest Properties plan to develop Blue Mountain Resorts. The Projects: coordination of all facets of “Millennium Magic” kick-off event for “Out of the Blue” ski day to Blue Mountain; devising & implementation of PR/media/strategies to market, advertise & promote these events; coordinating cocktail party & special preview of Intrawest condo & village development hosted by Intrawest Properties at Blue Mountain; designing, writing & editing of flyers, tickets, letters, and ads placed in The Canadian Jewish News & Toronto Star, and other promotional materials. The Results: a bus load of new & repeat registrant's, improved image & programming, added publicity, promotion & exposure, and the planning of additional events/excursions. |
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The Bead of My Heart/The Design Studio of Melanie Siegel – The Projects: imaging for business cards and matching letterhead; writing of press release and media kit. The Results: art placements, gallery exhibits, gallery showings & tours across Canada, The United States and Europe, and cover/feature placement in Ontario Craft Magazine. |
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"I
want to take this opportunity to thank Janette Burke, Principal Prime
Time PR for producing my company's press release and media kit.
Her sense of professionalism, dedication to
getting the work done, on time, as projected and to producing a document
with flair was exactly what I needed to incorporate into my business, as
an artist, and to promote and publicize it. Two of my pieces
are touring museums in Europe during 2004. I
was also featured in Ontario Craft Magazine. I highly recommend Prime
Time PR to professionals and companies for outstanding work." Melanie Siegel, Artistic Director THE BEAD OF MY HEART/THE DESIGN STUDIO OF MELANIE SIEGEL |
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The Jewish Singles Registry/Selective Singles Inc. & Club Med Resorts Inc. – The Challenge & The Project: grow registry, plan “Club Med in the City” event to launch the first Toronto Jewish singles trip to Club Med in Cancun, Mexico & get Club Med Resorts involved. The Results: over 80 attendees at the party, new registry members, 30 registrants for the first trip, 27 participants for the second trip, and a featured article in The Canadian Jewish News. |
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RE: Club Med in the City
Event & Trip "...This is to Thank Janette Burke, Principal, Prime Time PR for organizing "CLUB MED in the CITY" - an event she designed and coordinated on behalf of the Jewish Singles Registry/Select Singles of Toronto Inc. Janette was very creative, enthusiastic and professional - diligently arranging the event details; requesting Club Med's participation and involvement; designing the invitations, tickets and posters; decorating the venue in a Mexican motif; implementing eight different Club Med style games; working with The Game Station Leaders to facilitate each game; scheduling and overseeing the day's activities, organizing the guests into teams, set up and clean up. The evening was highly interactive drawing over 80 guests and very successful in organizing a group of people to vacation at Club Med. We were very pleased to present Janette with a Club Med watch for her enthusiasm and commitment to the success of the event. I recommend Janette's services and look forward to working with her again..." Susan Lawson, Regional
Sales Manager |
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The Reena Foundation – The Challenge: Raise awareness & money for Reena. The Projects: 5 annual Mardi Gras balls, The Battle Center grand opening, and Reena Fun Day. The Results: increased publicity and exposure, raised funds and money put towards other Reena projects that benefit Reena clients and their families. |
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Toastmasters of Thornhill and Richmond Hill & Toastmasters International – The Challenges: expose Toastmasters across Canada & the GTA; increase club membership; plan club events. The Projects & The Results: Summer party; combined Thornhill/Richmond Hill holiday party; photo essays seen in The Thornhill Liberal, The Richmond Hill Liberal, The Era Banner, The Markham Economist & Sun and The Vaughan Citizen; getting Gavin Blakey, Toastmasters International, International President national coverage on CityPulse 24 and Report on Business Television’s The Bottom Line with Amanda Lange in the face of SARS and Mad Cow Disease. |
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"It
is without hesitation and with pleasure that I write in support of
Janette Burke, Principal, Prime Time PR. Janette's
passion for PR, her depth of knowledge and experience, and her desire to
provide maximum value for her clients is indisputable. She has a strong
work ethic and a great sense of humor and fun which makes her a pleasure
to work with. I strongly recommend her for anyone's PR needs. Whether
directly as a consultant or publicist, or as a workshop leader and
facilitator on the topic of Public Relations, she excels at whatever she
sets her hand to..." "Thank
you Janette Burke, Principal Editor & Publicist of Prime Time PR for
all your assistance in obtaining my television coverage on two national
networks during my recent visit to Toronto. The
exposure we received as a result of me being interviewed on CTV' s
Report on Business Television's The Bottom Line with Amanda Lange and CP
24, both prime time broadcasts, certainly helped raised awareness about
what Toastmasters has to offer people in Canada. Your skill, experience
and dedication helped maximize our promotional opportunities..." |
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Ask us about the rest of our portfolio! |
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To
discuss your specific needs,
please contact us at 905.882.6893
or |
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